On Thursday evening, while unconfirmed reports spread regarding an incident at Brown University, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
While the network is hardly a perfect news source, her message rang true to many. It is one of the outlets where you can find fact-based and generally reliable reporting – particularly during fast-moving events such as the one unfolding in the vicinity of a New Hampshire storage facility.
A Precarious Position During a High-Stakes Struggle
But CNN, now four and a half decades old, finds itself in a uncertain state as two giant media conglomerates battle over ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a high-risk game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“This represents another instance of the profound systemic issues with roots in many years of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The conjecture about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.
“The narrative is crafted as a financial tale with powerful individuals as the central actors, but there is very little discussion of the public interest,” Pickard added.
The Additional Factor: Political Influence
The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his chief “fake news” antagonist.
Remember the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now claims that CNN needs new ownership. This can be interpreted as ownership that will protect him from negative coverage and examination. That is part of why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that historic news network.
An Outcome of Continued Turmoil
Significantly, if Netflix prevails, CNN and other cable outlets would first be carved out into a independent unit. Such a move could be a welcome development to many at the network, but it’s hardly a secure position. That structure could pave the way for CNN for a future sale. The cycle continues.
According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Core Problem and a Path Forward
Regardless of the resolution with this particular battle, the bigger problem endures.
“Our current system is a profoundly structure that undermines democracy, but we ought not succumb to a sense of powerlessness,” Pickard noted. Government actions – from the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can address it.
Is this likely in an era where the top communications regulator will not confirm that the agency is independent? Reform is a distant prospect now, but that is not to say it will be impossible forever.
Measures that bolster independent news organizations, aid local journalism, subsidize public media, and prevent the concentration of media power in very few hands are not only possible – they are vital for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations including CNN must not be pieces in the latest corporate chess match.